Two misconceptions of PR or public relations are that number one you have to simply blanket send your news out to anyone and hope it gets published. The second is that publicity is not free advertising.

We at Inline A Team can help you to increase you company’s visibility, complement and emphasize your advertising and boost your status in your market and industry.

Never wait to launch a public relations program until you face crisis use it to enhance not to wrong or fix a disaster.

The governing body of Public Relations formally adoptive a definition of Public Relations which has become most accepted and widely used: Public Relations helps an organisation and its public adapt mutually to each other.

There are some people who will tell you that marketing is a posh word for sales and they will also tell you that public relations is free publicity.

There is a small element of truth in there, but it’s hardly the full story.

Public Relations consists of the following elements and these elements are what we at Inline stand by.

• Anticipating, analysing and interpreting public opinion, attitudes and issues that might impact, for good or ill, the operations and plans of the organisation.
• Counselling management at all levels in the organisation with regard to policy decisions, courses of action, and communications, taking into account their public ramifications and the organisation’s social or citizenship responsibilities.
• Media relations: working with communications media in seeking publicity or responding to their interest in an organisation.
• Publicity: disseminating planned messages through selected media without payment to further an organisations interest.
• Public, Government, and Industry affairs: developing involvement and communicating, and building positive relationships for the organisation.
• Special Events: Stimulating an interest in a person, product, event or organisation by means of press releases, articles, activities and interviews. Coverage for press releases and articles any special events.
• Crisis Management: public relations help to protect the present position when an organisation is under attack.